How to write a book · self-publishing · Writer basics 101

Writers – how to find the editor that’s right for you

I was asked this recently by Lyda McLallan who was working on a blog for HuffPost. I don’t know if the piece was published, but these are questions I get a lot, so I thought I’d answer them here.

It all began when Lyda asked…

What should you do before you hire an editor…

Me: Talk to them!

1 Establish the kind of editing that will be suitable for your manuscript. Authors are often surprised that there are many things an editor can do.

They usually know about the mistake-spotting edits – proof reading or copy editing – but they don’t know there’s a more fundamental stage to do first, especially for an author who’s new to publishing or is working outside their normal area of experience – I work with a lot of authors who are converting to fiction after a successful career in non-fiction or drama. What they most need is a developmental edit.

What’s a developmental edit?

Essentially, it’s an MOT of the content. If the book is a novel:

  • does the story work
  • is it right for the audience/genre
  • are there credibility problems
  • do the story craft and characterisation hold up?

For non-fiction:

  • does the book keep its promise to the reader
  • is the approach effective and suitable?
  • If it’s a how-to, is it complete, clear and authoritative? If it’s a creative type of non-fiction, has it fulfilled its potential?

You can probably see that a developmental report will give the author a lot of new work – more sections to write, sections to reorder. Perhaps there will be sections to remove! Therefore… you’re wasting your money if you have it proof-read before these fundamentals are checked because the text might change a lot.

But if you’ve had a thorough MOT for the content, you should be ready for copy-editing and proof-reading (here’s a post where I explain the production steps).

5 production steps for publishing brilliant books

Line editing

You might also have heard of the line edit, where the editor rewrites to sharpen your style. Most book authors don’t need a special stage for this – any problems can be flagged in the developmental and copy edit and the author can usually sort them out for themselves.

So ‘editing’ means a lot of things and step 1 is to establish which you need.

2 The second discussion is about the book’s audience.

Editors all have different strengths and expertises. They might specialise in particular fiction genres, or be good with poetic approaches. For non-fiction, they might be great at making technical material accessible without dumbing down. Or they might have wide experience navigating the tricky pitfalls of memoir. Check their fortes meet your needs.

3 What else do you hope your editor can help you with?

Do you want an editor who’s very market savvy, up to date with the features of the latest bestsellers? Or do you want an editor with a more nuanced, individual style who will help you discover your voice and identity? Or a bit of both? Raise all these points and see if you’re comfortable with the answers.

And other thoughts…

Lyda didn’t ask these questions, but I’m sure before long she would want to.

Why does editing take so long?

It depends on the kind of editing.

A copy edit and proof-read are a straightforward check for accuracy and consistency. They can usually be turned around quite fast, within a week or two, though much depends on how complex the work is and how careful the author has been with details. Yes, this is like asking how long a piece of string is! But it’s a relatively controllable piece of string, because the editor’s job is simple compared with….

A developmental edit. This usually takes much longer, obviously depending on the author’s proficiency with that kind of book. The issues may not be straightforward and – unlike copy editing and proof reading – the editor aims to help you solve them. They might suggest solutions, or they might discuss the issues to help you understand how a problem arose and what you might change to solve it.

This kind of feedback takes a lot of thought – rather like solving the problems in your own book, it doesn’t come instantly. When I edited for Cornerstones Literary Consultancy, our standard quoted turnaround for a developmental edit was six weeks. That allowed for the required mulling time so the editor could give a wise and thorough answer.

How soon can I publish after editing?

Each edit might give you a lot to do!

The developmental edit might require a complete rebuild or just a light coat of paint. If the book is your first, or your first book of that type, don’t make any firm schedules until you’ve had the developmental report.

Once that’s done you’re on a more predictable path, so you can line up your other experts and make a schedule. Be prepared for the copy edit to present a few logistical headaches. In novels the most common problems are with fact-checking and the story timeline (you’ll find expert tips on avoiding this pain in the Nail Your Novel Workbook) .

Should I ask for an editing sample?

It depends! Generally, no. A sample won’t tell you much.

Is that surprising? Let me explain.

If I give you developmental comments on a test page, they’ll be meaningless. I won’t have enough of the manuscript to make a useful judgement, except on the style, which is just one element. What you really need to know is whether I’m in tune with your aims and expectations for the whole book. And whether you’ll understand my explanations. That’s why the preliminary chats are important.

Samples have more value in a line edit, where the editor’s individual style can drastically change the actual text. But how big a sample? Editors don’t mind a small test of a few paragraphs to show how their style mixes with yours, but you might need a bigger sample, for instance to check how the editor would shape a sensitive anecdote or a chapter. That’s a major undertaking for the editor. It can’t be dashed off quickly and you should expect to pay the editor’s hourly rate.

The short answer: I refer you to my first response. The real question you’re asking with a sample is ‘will we suit each other’? So get talking! Either with ears (Skype) or text (email, Messenger, whatever), check you’re on the same page.

And finally, Lyda asked

What’s your editing tip that will make a book better?

I can’t say this often enough: Read widely – both in your chosen genre and beyond. Notice what you enjoy and how the writer achieved it. I’ve written lots about reading like a writer – find it all here. I suppose I should also mention my own editing services, though that wasn’t why I wrote this post. So here’s the page, presented with a discreet cough.

Any more questions? Ask in the comments! I’m all ears.

Meanwhile, here’s what’s been going on at the Morris desk while I write, edit – and, of course, read.

Book marketing · How to write a book · self-publishing · The writing business

I’ve finished my manuscript! What now? 16 ultimate resources to make good decisions about your book

A friend has turned into a writer. Unbeknown to me, she’s been chipping away at a novel and her husband just sent this email.

Her novel is more or less finished!!! I may need to pick your brains about marketing! We also think we need to get it professionally proof-read. We tried doing it ourselves with Grammarly, but realise it’s way more complex than it seems …’

Ah bless. If you’re well seasoned in the author world, you’ll already be counting the many erroneous assumptions. Carts before horses. Running before walking.

But we all have to start somewhere. And even if you’re already wiser than my beginner friend here, you might know a writer who’s effervescing in a similar state of enthusiastic, ecstatic, multi-plinged euphoria. High on all those well-earned Es, they can’t possibly know what’s coming next.

So this post is a gentle reality check, a bit of tough love, a bit of hand-holding and a jolly, genuine thump between the shoulder blades to say: well done, welcome to the club.

Marketing? Proof reading?

Let me explain about those production processes.

This post is angled for self-publishers, but it explains all the work that a publisher typically does on a book. Including proofreading etc

And here’s another post about production processes

NB Do NOT rely on Grammarly! To proof-read a book, you need a knowledgeable human. Also, you need to develop good grammar skills etc yourself. This may seem unsympathetic, but if you’re not sensitive to grammar, spelling and language use, how will you learn the linguistic and lexical control to write well? Seriously, would you expect a person who is tone deaf to play a musical instrument to a listenable standard? Here’s where I rant about that

But even with all that natural prowess, you’ll still need copy editors and proof readers because they read in a highly specialised way. They look for the mistakes you never dreamed were possible.

Did you say ‘self-publish’?

Are you going to self-publish or try for a traditional deal? Is this the first time you’ve ever been asked to think about it? Here’s a post about self-publishing vs traditional publishing – the similarities and the differences. They’re no longer mutually exclusive either – there are many options in between. And as you might expect, you’ll need to spot the rip-off merchants who are eager for your £££s, so I’ve pointed to some tell-tale signs.

You’ve heard of crowdfunding? Here’s how my friend Victoria Dougherty is using crowdfunding to support a creative departure

Do people still send manuscripts off to publishers and literary agents? Yes they do. And you can. But before you send your manuscript anywhere, read on.

Before you can walk….

Now you know how a book is made. But first, is the book really ready? Have you rewritten it until your fingers are in tatters?

Here’s the behind-the-scenes work that went into my last release, Not Quite Lost

Here’s a post about beginning with a muddle and rewriting into glory (with a dose of disco)

When you decide to work with an editor (and I recommend you do at some point), here’s what they can do for you

How much should you budget for an editor? And how should you choose one?

If those costs make you boggle, here are some low-cost ways to boost your writing skills

Will your editor trample all over your style?  No, a good editor helps you to be yourself

Have you looked for feedback and ended up in a pickle? Here’s how to find your way again.

Will your editor laugh at your naïve efforts? Au contraire. Here’s why they admire you and appreciate what you’ve already achieved.

Marketing

You asked about marketing. It’s not really my sphere of expertise, and each type of book and writer will require different approaches. But yes, you do have to make time for it. Here’s a post about finding a good balance

If you’re going to get on Twitter, for heaven’s sake use your author name. Here’s why

Wait, I’m overwhelmed! There are so many books already out there….

Yes there are. But the world still needs new voices. There’s never been a person like you, with your experiences, your perspective, your curiosities. You might have the unique outlook and insight that a reader needs to hear.

PS If you’re curious about what I’m working on at the moment, here’s the latest edition of my newsletter

PPS You should start a newsletter.

self-publishing · The writing business

Do this before that: 5 production steps for brilliant books – guest post at Alliance of Independent Authors

A month or so ago, I wrote this advice in a post at the Alliance of Independent Authors: ‘Embrace the traditional publishing process and never rush it. It’s still the best way to ensure a book has proper development, error-catching and finessing.’

Debbie Young, who is editrix there, pounced – and asked me to explain.

So if you hop over to ALLi, you’ll find my concise guide to book production processes, why each phase is necessary and why the order is important. You wouldn’t believe how many times I see carts put before horses in the indie world. Step this way.

 

How to write a book · The writing business

From ‘To do’ to ‘Done’ – confessions of an organised author

Roz's to-do bookI’ve had a question from Samantha Warren, who saw me at the Get Read conference, where publishing journalist Porter Anderson was interviewing me for a session on reaching readers. Some of the discussion was about balancing all the demands in our lives – social media and promotion versus the writing and production of books. In reply, I waved a notebook that I use to keep myself organised, not to mention sane.

Samantha has emailed:  First, where did you get that fabulous notebook? Second, how do you organize your to-do list using the notebook? I have post-its everywhere! Any advice you might have for a disorganised amateur would be greatly appreciated.

First things first. The notebook was a freebie at the London Book Fair 2011; a dummy book with blank pages produced by print company CPI Books to advertise their services. They’d probably be pleased to know it’s standing up well to daily use.

moo 005I have pages for:
Guest posts I’ve agreed to write, including deadlines if these have been agreed, or the date they were requested so I don’t leave them too long

Post ideas for this blog (that’s another one crossed off… crossing off is incredibly satisfying, so you must do this)

Consultancy enquiries and bookings, with dates

Events checklist – I refer to this if I have a reading or an event, to make sure I take everything I need. It includes printout of speech or prompts on notecards; backup on Kindle; copies of my books; Moo cards; pens for signing (my handwriting is so dreadful that my signature only looks right in cheap Bic biros….); camera.

WIP reading lists – each book gets a separate page: The Mountains Novel; The Venice Novel; The Flying Novel. That one’s just hatched, after a conversation I had with a gentleman who came to a signing and wanted to talk about My Memories of a Future Life.

WIP launch notes – again, one page for each book, including bloggers who’ve expressed an interest, reviewers, Twitter folks and websites on related subjects who are worth approaching.

Blog and website tweaks – I’m always thinking of improvements I could make to this blog, my writer website and The Red Blog. Fiddling with websites is a great way to fritter away your hours, so I wait until I’ve got a purposeful list, then work my way through it. And cross things off.

Special projects – when I redesigned the cover of Nail Your Novel I made a special page for all the fiddly jobs I’d have to do, such as redesign the livery on the blog, websites I needed to update.

Style guide for the Nail Your Novel print books – as the books are a series, they need to follow a consistent format. Crossheads (including their spacing), title page, copyright page and so on are uniform in all the titles. So that I don’t have to open the previous book and pick through the typesetting menus, I wrote out a house style page.

 Which brings me to ….

001Book production chart

When I ran an editorial department I had a big ledger that was a schedule for the entire imprint’s output. Every stage of a book’s production process was listed so that nothing got missed: Copy commissioned; art department briefed; interior design approved; copy in; copy edited; 1st proof; 2nd proof etc. When you have 30 titles on the go at once, you utterly believe in systems.

If you’re not self-publishing you won’t need this, but if you are, you might find it useful. I don’t tend to chart the writing stages (eg first draft, beat sheet, edit, beta readers etc), but I do list the publishing nitty gritty. This is just a selection:

  • Cover finalised
  • Proper images bought (it’s easy to let watermarked roughs slip through on a PDF because you get used to looking at them)
  • Book on Kindle
  • Book on Kobo
  • Book on Smashwords
  • Spine finalised
  • Index done
  • Page numbers taken off prelims for book interior (title pages etc shouldn’t have folios)
  • Back cover copy written
  • Back cover fully designed.

I also keep track of other places I need to update once the book is published:

So that’s my to-do book. Is there nothing a blogger won’t post about? Here are my writing scarves.

writing scarves

EXCITING NEWS! A while ago, The Guardian Newspaper asked readers to nominate their favourite self-published books. Out of 3200 authors, they featured 34 that were featuring frequently – and My Memories of a Future Life was one of them!

I was so thrilled to see my book made the list, so I’d like to say enormous, heartfelt thank-yous to everyone who took the trouble to nominate me. I’m still grinning.

In the meantime, tell me: how do you keep track of your to-do list? Share in the comments!

Formatting for print · Kindle · My Memories of a Future Life · self-publishing

How to prepare your Kindle text for a print edition – Part 1: book size and typeface

While making an ebook is pretty straightforward, putting it into print is a pain. In traditional publishing houses, it’s an entire department’s job – because there’s a lot of invisible fiddling you need to do. (It used to be my job too, which is why I know.)

But it is possible to do it well, given the right instructions. I’ll walk you through what I did to get the text of My Memories of a Future Life ready for print. Be prepared – this will get pathologically nitpicky. And this stage is not about how the text reads – it’s about how it looks. Yes, to writers that’s the tail wagging the dog. Get over it now.

It’s quite a big job so I’ll split it in two posts. Today: choosing the size of the book and the typeface.

What size do you want the book to be?

Choose this first, because that governs how much you get on a page. Nail Your Novel is a short book at 40,000 words, and the first time I put it out was at 6×9. That made it look flimsy, so when I redesigned the interior I sized it down to 5×8 where the thickness and size feel just right.

My Memories of a Future Life, on the other hand, is a whopping 103,000 words. It would be rather chunky at 5×8 and expensive to produce because of the weight – which means I would have had to charge a lot more and everyone would think I was being greedy. Many literary novels are now being produced in 6×9 size, or even bigger – so it fits nicely with the genre.

If you use CreateSpace you can download a Word template for the interior. It sets up page sizes and margins so that everything looks right and you can do your fiddling in Word. Catherine Ryan Howard’s book Self-Printed has a detailed section on how to do this. There are other POD companies besides CreateSpace, but they’re not as easy to use. I used CreateSpace but with a design program, PagePlus, because it’s what I do my covers in and because my version of Word doesn’t make PDFs. (For CreateSpace and Lulu you submit your book on a PDF.)

PagePlus sets automatic margins as well, but the default ones are too narrow so I customise them. If you’re using anything other than CreateSpace’s template I suggest you check your margins too. They may have been set up for leaflets, not paperback books.

Before you finalise your margins, whack some dummy text onto the page, print it out and put it over an existing book of the same size to check it looks okay.

Important: get your margins right now. If you change them later you’ll have to redo a lot of tedious checking.

Text

When you formatted the Kindle or ebook edition you probably established a style for the book…. didn’t you? You’re consistent about when you use single or double quotes, proper em dashes and so on? You checked you had curly quotes and not ticks, including on the apostrophes? You’ve never thought about it? Go and fix them now. They’ll make your book look a lot more professional.

Typeface

Choose this next. And make your decision final. Every typeface is a slightly different width, even if it’s the same height.

Don’t use Times, it makes a book page look like a business proposal.

Obviously don’t use any of the fancy curly things that seem to have been supplied to design party invitations.

Get down a few novels in your genre (tastes in typefaces may vary between genres) and choose typefaces that look like them. I used Century Schoolbook BT for My Memories of a Future Life.

Italics: flat feet bad

Check what the font’s italics look like. A lot of computers come with the Roman version of fonts but not the italics, and when you hit the little I icon it slants them. True italics have curled serifs (the little feet), and slanted feet look wrong. If you haven’t got the italic version of your font there are free places to download it – I found my itals here.  Do this now too, for the mysterious tedium-avoidance reason I will explain.

Italics: curly feet good

Typesize and spacing

Most books are set in 12pt, or 11.5pt. Again, compare with other published books in your genre (for instance, literary can afford to go slightly smaller than YA).

If your book is 6×9 the page is quite wide, so you might want a bigger typeface or wider leading (space between the lines) to make it more readable. You can fine-tune this by editing the paragraph style – I set the leading as a percentage of the pointsize. So I had 11.5pt type on a leading that was a niftily precise 14.375pt – or 125% of the point size.

And each typeface has different properties. Some have tall ascenders and descenders (vertical strokes). So if you change from one font at 11.5pt it might look much smaller and less readable than another, so you might need to use it bigger. Before you finalise, print a page out and fold it around a book of the same size to see how it looks in the flesh.

When you’ve decided, run your text in and typeset it.

Part 2 tomorrow: chapter heads… and the really nitpicky stage

Have you released one of your books in print form? Did you do the production yourself? If you have any tips to add for this stage, I’d love to hear them!

HELP IS AT HAND… If reading all this has given you an intolerable migraine, I can format your book for you! Email me on RozMorrisWriter at gmail dotcom.

 My Memories of a Future Life: episodes 1 and 2 available now. Episode 3 on 12th September. Print edition end September. Do you like podcasts? You can listen to or download, free, the first 4 chapters