How to write a book · Inspirations Scrapbook

How many words do you write a day? And do you have to force yourself? How successful authors do it

Dave writingThis question appeared in my inbox from Adam Nicholls after I reported on Facebook that I’d managed 4,000 words of The Mountains Novel in one day. Adam DMd me, in not a little anguish: How many words do you write per day? And do you have to force yourself to do it? I love writing, but it’s work. There are two significant points in this question:

  • output; books growing steadily at a satisfactory rate
  • difficulty.

How many words per day? I asked this question of a group I’m a member of, The League of Extraordinary Authors (which now blogs under the name Boxing The Octopus… times change!).

Romance author Melissa Foster says she has no difficulty getting 7,000 to 10,000 words written in a day and that she adores the blank page. No issues with output there. (But there’s more to writing a good novel than stacking up the wordcount, as she points out in the comments below.)

Romance author Colleen Thompson says ‘When on a publisher’s deadline, I write 1,000-2,000 words a day 6-7 days a week. Otherwise, I try to produce 20-25 new pages per week. Right now, I’m editing, so all bets are off!’

And contemporary fiction author Linda Gillard says ‘I don’t have a regular wordcount but I doubt if I do more than 2,000 new words a day. I think of it as a chapter a week. It’s more important to me that I should work every day on the book – research or editing. For every day spent drafting, I spend 3-4 days re-writing/editing. Drafting I find quick, editing slow. Once a book is under way, I expect to work most days.’

Ultra noir detective author Eric Coyote says he ignores wordcounts – ‘because so much of my writing is re-writing. I clock time: 2-6 hours a day. Usually I work a couple of hours in the middle of the day, then a blast at night until 2 or 3am.’

Graham Greene, who was hardly a publishing slouch, would set himself a modest target – 500 words a day he was satisfied with, and he stopped even if he was in the middle of a sentence so he  could pick up the following day.

parisreviewStephen King talks in this interview for The Paris Review about how he aims for 1,000 words a day.

And since you asked (or Adam did), I track wordcounts if I have a deadline, as when I’m ghostwriting. The plot is agreed beforehand and by the time I write it’s simply a matter of enacting what’s in the outline. I’d usually get 2,500 words done in a day, 5 days a week.

My own fiction is trickier because there’s much more discovery and exploration, even though I plan, so wordcounts grow erratically. They might shrink, too, as I realise I can’t leave the passage I wrote the day before.

The day of 4,000 words isn’t a consistent norm although I didn’t stop there. By the time I closed the file that day I’d added another 2,000. Only time will tell how much of that I’ll keep as I’m sure I was cross-eyed by the end. Indeed, like Eric, I find it more useful to record the hours spent. With novels like mine, part of the work is understanding how to handle the idea. So a session on the book may produce no new footage in the manuscript, but several hours writing notes or reading.

Get on with it

Of course, we could research and tinker endlessly. It’s easy to slip into procrastination instead of getting the writing done. There are two main reasons why we might dither for ever:

  • we can’t immerse
  • we’re worried about getting it wrong – the inner critic

book at the end of the tunnel Nail Your NovelFind a place to immerse

Where do you write? Stephen King in The Paris Review says he creates a ‘refuge’ where he can shut away. He also remarks that being close to a window is fatal because it’s easier to look outside instead of inwards to the imagination.

I posted last week about getting into the zone, using music. Writing tutor and suspense author James Scott Bell explains in this post how he subscribes to the oft-repeated philosophy of writing when he feels inspired, and making sure this happens at the same time every morning. Yes, be brutal with your muse.

Don’t lose contact with the book

A surprising number of writers feel a stab of stage fright before they sit down with their novel. I do myself, but only if I’ve had to leave the manuscript for more than a few days. The more I keep my contact with the book warm, the more I feel comfortable to venture back inside it. It helps that I’m drawing on the experience that the other novels worked in the end. What if you don’t yet have that or for some reason that isn’t enough?

Warm up the writing engine

Some writers favour freewriting exercises. Freewriting is basically splurging onto the page or screen, regardless of grammar, spelling, quality or any other critical issue. The point is to remove inhibitions and let the ideas flow, to connect with your creativity. Famous exponents include Natalie Goldberg in Writing Down The Bones, Julia Cameron in The Artist’s Way, and another of my cohorts in The League of Extraordinary Authors, Orna Ross.

Get out more

In my conversation with the League of Extraordinary Authors, Linda Gillard had this terrific advice. ‘I find the best way to stimulate the flow of ideas and the desire to write is to put myself in a situation where it’s impossible, eg Christmas.’ Indeed, this is one of the tactics I recommend in Nail Your Novel – if you’re stuck, go and do something messy that will make holding a pen impossible. Make meatballs or go to the gym. Inspiration is no respecter of convenience.

Do you have wordcount goals? Do you find writing a struggle? What would you tell Adam? Share in the comments!

How to write a book

Should you change your book’s cover? Tips for success

nyn1darkcov fonttweaksmllrTake a long look at this cover for Nail Your Novel, original flavour. In the next few days, it’s going to have a snazzy new outfit.

Proverbs notwithstanding, covers are perhaps our most potent marketing tool, so I thought I’d talk to various authors who’ve changed theirs with good results. My panel are literary authors Jessica Bell, Melissa Foster and Linda Gillard, chick-lit author Talli Roland, and travel writer and novelist Catherine Ryan Howard

String Bridge original coverString Bridge 2013 coverJESSICA BELL: ‘Cover #2 clearly attracts more readers’

Why did you change the cover of String Bridge?
I changed it twice. The first time was because my publisher closed and I had to put the book back on the market myself. The second, because it didn’t seem to attract attention, so I decided to go for a more commercial look.

How long had you had the old cover? Both for six months each.

Did it boost sales or interest?
The latest new cover did. The difference was phenomenal. The first free KDP promo I did with the second cover resulted in 2000 downloads. The second, with the latest cover, resulted in over 20,000 downloads. The latest cover is obviously more attractive to the mass consumer.

Were there any other results? Yes. More reviews!

Any tips for the changeover? Look at the covers of what’s hot on Amazon in the same genre as your book, and try to replicate the feel.

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CA COVER  1280 wmedalTwirling dance in cloudsMELISSA FOSTER: ‘Highlighting a different aspect of the novel’

Why did you change? To rebrand my books. Chasing Amanda sold very well with the previous darker, more mysterious cover, but it occurred to me that while Chasing Amanda is also a novel that tugs at the heart of most parents—-and perhaps it was time to try a cleaner, fresher look, giving readers a visual understanding of that side of the story. It will be interesting to see if the audience changes with the imagery change.

How long had you had the previous cover? My first book (published in 2009) had the original cover for almost three years. My second had the original cover for about a year before it was changed.

Did the change boost sales or interest? It’s always hard to tell what has caused a bump in sales when you do more than one thing at once. When I recovered my books to self-publish, I also put more promotions into play to promote them. Given that, I’d say the combination helped.

Any other results? I believe branding is important and so are professional covers. Traditionally published authors rebrand every few years to breathe new life into old titles.

Any tips for the changeover? I’ve changed all my covers and there is little to no impact on sales during the change. The paperback will go off sale for those few days while it’s being approved. The Kindle book doesn’t miss a single day; it’s live while you change.

Any time a cover is upgraded, try a promotion that was done in the past, then compare the results.

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utkUTK new cover largestLINDA GILLARD: ‘Echoing the cover of my bestselling book’

Why did you change the cover of Untying The Knot?

I was about to bring out the paperback so decided to reassess. I wanted to make it reminiscent of House Of Silence, which is my big seller. I’ve always assumed it must be the cover that sells that book, so we went for a dramatic sky and interesting building.
Untying The Knot has had brilliant reviews, but doesn’t sell as well as some of my others. It had a Marmite cover – people loved it or hated it – but most of the feedback was negative, especially from people who’d read the book. They didn’t think it represented the tone or content. Untying The Knot looks at the destructive effects of post-traumatic stress disorder on a marriage, but there are elements of rom-com mixed in with the drama. It was difficult to come up with an image to suggest all that. My original cover was a surreal image of a bride fleeing with a suitcase across a rural landscape but readers thought it suggested chick lit. I realised you need to make sure the cover of a mixed-genre book doesn’t give out a mixed message. That confuses readers and doesn’t work in that crucial thumbnail in ebook stores.

How long had you had the previous cover? A long time. Since August 2011

Effect on sales etc It’s too early to tell, but the feedback on Facebook suggests people think the new cover is more suitable and more appealing.

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BACKPACKED-FRONT-LARGEcrh-bp-cover-front-midCATHERINE RYAN HOWARD: ‘Shouldn’t have echoed the first book’

Why did you change the cover of Backpacked?

Backpacked was my second travel memoir, and as the first (Mousetrapped) had been so successful, I wanted to keep the brand I’d inadvertently created: scrapbook image on the bottom, nice blue sky picture on the top, white band with title etc through the middle. I have a deep-rooted and somewhat worrying need for things to match, so doing it that way satisfied that requirement as well.

But Backpacked didn’t sell as well as I’d hoped, and when I started examining the cover – really examining it – it struck me that this design did nothing for this book (although it had worked for the first). It actually looked dowdy and dull. So I decided to entirely revamp the cover, focusing more on the content of this book instead of how much it did or didn’t match the previous one.

How long had you had the old cover? Almost a year. (I had to look that up and I was actually very surprised it took me that long to change it!)

Did changing the cover boost sales or interest? Absolutely. And it was immediate. Now, Backpacked is probably my best-reviewed book, and I think that’s because it’s reaching the right readers. By changing the cover I caught their attention, and identified the book as something they’d like to read. It’s been out now since 2011 but continues to sell a steady amount each month.

I would say, though, that a cover change does not automatically generate new interest or boost sales. I had a shortlived self-published novel whose cover I changed and although sales were boosted initially, it didn’t make any difference in the long run. A new cover will only work if it’s the cover the book should have had all along. Change alone doesn’t contribute much.

Any tips? Very important: unless it’s a new edition (i.e. you’ve changed the content considerably), do not create a new book. I know that technically, if you change the cover, you should create a new edition but the headache is not worth it. I went through a month-long migraine when I brought out a new edition of Mousetrapped in 2011, and boy did I learn my lesson!

It is so much easier to go to CreateSpace, Amazon KDP etc. and upload a new cover file than it is to make a whole new book with both editions available at the same time, which is very confusing. You might also affect your rankings and reviews. Simply swap the cover files and keep everything else the same.

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The Hating Game - 2 (old)The Hating GameTALLI ROLAND: ‘Cover looked like the wrong genre’

Why did you change the cover of The Hating Game?

My publisher and I noticed my book was linked on Amazon with others of a different genre (mainly crime), so we suspected the cover wasn’t reaching the right audience. My novel was firmly chick lit, yet wasn’t being sold with other chick lit.

How long had you had the previous cover? We actually had two other covers before the current one. The first we’d had well before the launch of the book, and the second was live for a few weeks.

Result? When we finally hit on the right cover, the novel rocketed into the top 100 on Amazon within a week or so.

Any tips for the changeover? Explain the reasons, to avoid confusion. Although we only changed the ebook cover; by the time the book was in print, we’d found a cover that worked. Make sure the new cover addresses the genre you’re targeting, too.

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Paranormal thriller author MARY MADDOX has an interesting tale of how she changed the cover of her novel Talion because she’d originally used a photo she loved – but readers told her (some rather rudely) that it was too abstract.

Do readers get confused?

One of the questions I was most interested in was whether readers become confused. The general consensus was no. The Kindle store warns you if you try to buy a book you’ve already downloaded. And although you can buy paperbacks more than once, no one reported a dreaded disgruntled review for that reason. Jessica Bell says publication dates are clearly labelled, so readers can tell it’s the same book. And Catherine Ryan Howard points out that readers are already used to covers changing in traditional publishing. ‘A book will have one design for the hardback and another for the paperback, and bestseller authors with extensive backlists get cover redesigns regularly. If the title, sub-title and blurb stay the same, how could anyone make such a mistake?’

Cover designer Jane Dixon-Smith has two useful tips to add. ‘If you’re designing a cover for a sequel, make sure it matches in terms of quality and style Second, it’s important to change a cover if it’s an improvement to your image and the assurance of your quality and brand.’

Going, going...
Going, going…

You’ll have to wait a day or two while the new cover of Nail Your Novel worms its way through the works at CreateSpace et al. But don’t go too far because I’ll be back with an unveiling post AND a very special competition…

In the meantime, let’s talk about changing covers. Have you changed any of yours? Are you thinking about it? Are you happy with your covers, and why? Do you have any other questions you’d like to discuss?

Undercover Soundtrack

‘The Philip Glass concerto wrote the novel for me’ – Linda Gillard, The Undercover Soundtrack

My guest this week says her novel would never have made it to publication if not for a piece of music. She’d been trying for a long time to weave two narratives together and was about to give up when by chance she listened to Philip Glass’s first violin concerto. In that piece she suddenly saw the rhythms of her characters and how they could harmonise. She is Linda Gillard, the novel is Untying The Knot and she’s on the Red Blog talking about its Undercover Soundtrack