Inspirations Scrapbook

Thinking on your feet: writing and my love-hate relationship with exercise

At school I loathed exercise. I had all the left feet possible. I couldn’t catch a ball and I couldn’t see balls anyway without specs. All creatures know when they are disliked, and I sensed how the games teachers loathed me. By the same token, they surely knew I did not hold their subject in high esteem. This is my school magazine. None of these people are me.

Looking back, that might have been one of the first signs that I should be a writer. Writers are creatures of brain and imagination. The sports offered by my school were the opposite – charmless, inane and pointless. Nature abhors a vacuum, or at least my nature does. Especially a vacuum of interest. Nothing on earth could make me interested in netball, hockey, rounders, and the summer torments that involved throwing, jumping and running. Again, none of these people are me.

These days, though, I run or take a class most days a week. What’s changed? Certainly I’ve learned to love movement a little more in its own right. But chiefly I value it as headspace.

Well it’s not news that exercise helps you think. If you want a bit of science, here’s a piece about it in the New Yorker by Ferris Jabr @ferrisjabr. If you like hiking, hop along to the blog of my friend Jane Davis @janedavisauthor , who recently published a collection of interviews with number of writers who walk including Yours Truly.

For me, exercise is a chance to unplug an idea from the clutter of desk life. It’s not just escape. The movement adds its own seasoning. I notice that endorphins make thoughts travel lighter, along straighter lines. I’m more confident to consider radical changes. Fatigue is also my friend. Impatient for a tiring session to end, I discover – and solve – problems I didn’t know were there. Some of the grit drops into my thoughts, adding an interesting edge. Amy X Wang @amyxwang talks about this in Glimmer Train, where the pain of intense exercise brings vigour to the page. Sometimes I find the results, back at the desk, are sublime. Sometimes they are ridiculous, but hey.

The Prime Writers @theprimewriters , on their blog, posted about exercise for contemplation,  inspired by literary running addict Haruki Murakami. Some, though, were looking for exercise to provide a drastic escape from their thoughts. Jon Teckman @jontwothreefour said he started taking military Boot Camp training, because it was so agonising that thought was impossible.

I’ve yet to find that state of oblivion myself. No matter how gruelling the exercise, nothing turns off the tyrant book. Not quivering through my 160th rep in Body Pump. Not pummelling a pair of sparring pads while being yelled at by a boxing instructor. If I’ve got a book in my bonnet, nothing can dislodge it. I can keep the brain in one dimension while the body battles in another. (With just one exception. Riding a horse, you’d better pay full attention or you’re sure of a big surprise.)

If you’re ever in a class with me and I appear to look meditative, don’t be fooled. I had a yoga phase about twelve years ago, which coincided with one of my ghostwritten thrillers. I remember standing and bending through the Sun Salutation, while I figured out what it felt like to drown in an ornamental pond.

Yes, I’ve certainly considered that I might be just as irksome to fitness instructors of 2018 as I was in the Class of 1970-whatnot, because they know I’m only half-there.

And here’s the thing. At school, what I hated was the mindlessness of exercise, the lack of mental entertainment. I need an occupation for the head while the hands and feet are doing their thing. I’m afraid this means I’ll never be the kind of person who seeks a state of mindfulness; it’s not the way I’m wired. But I definitely seek mind fullness. And now, exercise provides a very agreeable space to take an idea for a spin.

Actually, not Spin. I don’t think I’ll ever like Spin.

Tell me your thoughts! Love exercise? Hate it? How does it fit with your creative life?

PS if you want to know more about the books I’m wrangling while I run or test the patience of a fitness instructor, sign up for my newsletter.

How to write a book

Handling real-life disasters sensitively in fiction – an interview

Novelists are sculptors of real-life, but some have to be particularly sensitive to their raw materials. Especially when that material is events that have made headlines in the news – natural disasters, wars, or terrorist incidents.

That’s what I want to explore today. You might recognise my interviewee – Jane Davis, who has hosted me on her Book Club series and was one of my co-conspirators in the Women Writing Women box set. In her eighth novel, Smash All The Windows, she tackles the aftermath of a fictional disaster, for which she drew on the Hillsborough football stadium disaster in 1989.

In this interview we talk about

  • Why the story’s time period was an important choice
  • Why she created a fictional situation instead of writing about an actual event
  • How she created an authentic experience
  • Sensitivity issues

Roz Your novel was sparked by the second inquest into the Hillsborough disaster. What was it that grabbed your attention?

Jane It was the press’s treatment of the families. They thrust microphones at family members as they emerged from the courtroom and put it to them that, now the original ruling had been overturned, they could finally get on with their lives. What lives? Were these the lives that the families enjoyed before the tragedy? Or the lives that they might have been entitled to expect?

[For those who don’t know about the Hillsborough disaster, a crush occurred during the 1989 FA Cup semi-final, killing 96 fans. Live commentary informed television viewers that Liverpool fans were to blame, and victims became scapegoats. It would be 27 years before the record was set straight.]

Roz But you didn’t end up writing about Hillsborough. You created your own fictional incident. Why was that?

Jane You have to treat recent history with respect, especially in cases where the survivors and relatives and partners of the victims are still alive. Twenty-seven years after the disaster, the pain on their faces was still so raw. My gut feeling was that I didn’t want to add to that. And what could I add to the material that’s already been produced? Jimmy McGovern’s powerful 1996 TV dramatisation formed part of the protest before the original verdict was overturned. McGovern based his script almost entirely on court transcripts and eye-witness reports. And he had blessing of the families. You have to ask yourself, would a fictional account be welcomed? Would it be disrespectful to add a fictional character to the storyline? And what right do I have to tell this story?

Actually, have you tackled recent history in your own writing?

Roz I use a recent disaster in Ever Rest. In 2014 there was an avalanche that killed 28 people and caused lasting ripples through the climbing community. It’s actually not the focus of my story; it happens on the periphery. Even so, I was careful to research every detail. I read the eyewitness accounts, watched real-time footage and interviews. Much of the information I gathered wasn’t needed for the book, but it allowed me to write with confidence and respect.

Avalanche in the Himalayas – pic by Chagai at English Wikipedia

Jane And that’s why researching your subject matter and timeline is so important. Even if you only touch on it briefly, it would be a crime not to be aware of it.

Roz In my ghostwriting days I went much further. I created earthquakes and mass floods, and it’s a huge undertaking. The amount of factual research is enormous. First there’s the event itself, the special responses of bodies like the police, ambulance and fire brigade; then all the other surprising possibilities that make a gripping story well beyond the obvious. I’ve seen you remark on Facebook that this book darn near killed you and I can well believe it. Tell me about creating your disaster in logistical and practical terms. What did you draw on?

Jane Research – obviously – but also personal experience. The previous year, travelling by Tube to a book-reading in Covent Garden, I’d suffered a fall. Already overloaded from a day’s work in the city, I also had a suitcase full of books in tow. I was totally unprepared for how fast the escalator was. When I pushed my suitcase in front of me, it literally dragged me off balance. Fortunately, there was no one directly in front. A few bruises and a pair of laddered lights aside, I escaped unscathed. But the day could have ended very differently.

In terms of research, as I’m sure you’re aware, creating a fictional disaster doubles your workload. Firstly I researched Hillsborough and unpicked the elements that led to the tragedy. Facilities which dated from a time when the relationship between pedestrian traffic-flow and human space requirements wasn’t understood. Someone in management who was new to the job. Elements of institutionalised complacency. (‘We’ve always done things that way.’) Risk assessments that failed to consider that several things might go wrong at the same time and how multiple casualties might be dealt with. I also wanted to reflect the extraordinary pressure endured by the Hillsborough families following their appalling treatment as they searched for loved ones, and then as lies were spread.

Then, having chosen my setting, I set about researching how an accident might happen in an Underground Station, and the difficulties that the emergency services would encounter, which meant looking at accident investigations from Kings Cross and London terrorist attacks. I documented everything I could about the vulnerabilities of the system and weak spots, and that meant tracking down reports on transport policy, overcrowding, the impact on health, recommendations that have not been implemented… the list goes on.

Roz So you created a story about a disaster on an escalator in a London Tube station? What then?

Jane After that, I plotted my timeline. It took over a decade of legal wranglings before the Hillsborough families even managed to get their hands on paperwork to help them build their case, but I didn’t want the timeframe to be as long as 27 years. Somehow, to suggest my fictional characters suffered as much as the Hillsborough families seemed disrespectful. But to reflect the issues that existed at the time of Hillsborough, the story had to happen before the explosion of the internet, when voices weren’t heard as they would be today and photographs wouldn’t be posted on Twitter.

Roz The expanding internet. A boon for research; a bane for plotting. How many storytellers have wound their timelines back for that very reason? But I digress. You then created a character to personify the fight…

Jane Yes. When most injustices are overturned, there’s usually an individual who worked away tirelessly to construct a case. With Hillsborough, it was Phil Scraton, a professor of criminology. With the disaster in my book, it was Eric, a law student. He’s the outsider, someone who arrives at a point when the families have all but given up. His conviction reminds the families that they still have a little fight in them.

Roz You also have to grapple with a lot of human stories – and in a sensitive way. You create characters who experience the worst because that makes the most drama, but you must handle everything with respect and not appear to exploit it. Can you talk about that?

Jane The question of whether it’s possible to exploit a fictional character is such an interesting one! But yes, the human drama is what’s going to grip the reader, so characterisation is crucial. You have to translate the emotional fallout with delicacy and honesty, allowing your characters to retain their dignity. I wanted to show the terror and the horror of the disaster, without making anything gratuitous. So how do you go about that? I write in close third person from multiple viewpoints and I think this lends itself to a very personal relationship with my characters. I also do a little of what I call ‘method writing’. If I need to write a tired and emotional scene, I try to write the first draft when I’m tired and emotional. If my character has had a drink or two, you get the picture…

Roz That’s not unlike the ‘musical method writing’ used by many of the guests on my Undercover Soundtrack series. We’re all searching for the truth in these emotional scenes. What about the scenes of the actual disaster?

Jane My choice of setting was deliberate. I suffer from claustrophobia and anxiety and so travelling in rush hour on a Tube train is something I have to do, but I struggle with. I hope that I’ve managed to translate my feelings of claustrophobia onto the page. As for the disaster itself, I show the various characters travelling towards it, and so we see the build-up from different angles, but I tend to cut away from the disaster itself quite suddenly. If you create the right atmosphere and rack up the tension, the reader is perfectly capable of imagining what happened next.

In the book, I have my character Maggie ask my character Jules, who is a sculptor, if the work they are planning to make for his art exhibition is going to be too shocking, and he says, ‘It is going to be just shocking enough. You cannot make art and then apologise for it.’ So I suppose my question to you would be where would you draw the line? What would be too shocking?

Roz A good question. Sometimes understatement is beautifully devastating. Graham Greene described a shooting as ‘a thud like a gloved hand striking a door’. I think you have to do what is true to your style.

On the subject of shock, it’s now not unusual for authors to have a sensitivity edit, done by a person with more direct experience of the issue or that kind of event. Did you have a reader who performed this for you? Maybe more than one because you’ll have several human issues like post-traumatic stress, depression, anxiety, marital difficulties… The human fallout of such an event is endless. How did you get to the stage where you felt confident you’d appreciated the situation fully and been fair?

Jane I hadn’t heard the term ‘sensitivity edit’ until a few weeks ago, when I shared an interview on Twitter from a sensitivity editor, so no, I haven’t sought out that kind of professional help. But you’re so right. Many lives are blighted by an incident on this scale. I chose to focus on five key characters and the people they lost.

Aberfan cemetery – pic by Stephen McKay

Hillsborough had already given me long-term view, but while I was writing the book, the 50-year anniversary of Aberfan took place. Aberfan was a Welsh mining village where a slag heap collapsed on the village school. Because the world’s media descended on this small community, there’s a wealth of photographic evidence – it’s almost obscene. And if we measure the long-term impact of large-scale disaster in terms of medical records, we see it all here. Alcoholism, addiction to prescription drugs, a rate of minor ailments that far exceeds the norm, mental health issues, suicide, premature death. I actually wonder if I have gone far enough, but then you return to that question of exploitation.

I also use a team of about 35 beta readers who come from wide circles. They always surprise me but, unbeknown to me, one of my team had survived the Hatfield rail crash. That discovery led to a valuable exchange about survivor guilt and flashbacks. Particularly pertinent were the what ifs? ‘If I’d asked him to get me a coffee, he wouldn’t be here.’

Another beta reader had suffered a fall down the escalators at Euston Station two years ago and is still walking with a stick (in fact, I’m gathering a file of escalator incidents – falls seem extremely common). She found my descriptions of the fall terrifying because, of course, she superimposed her own experience over what she read on the page.

Roz Add me to your list of escalator casualties. I have a triangular hole in my shin from a mishap at Knightsbridge Tube.

Jane Another one! And I’m hearing about them all the time.

But another beta reader thought that the way I depicted a pregnant woman was too generic. She exercised right up to the birth of her first child – she had climbed a mountain two weeks beforehand and had been jogging a couple of days before the birth. Of course, pregnancy is something I have no experience of, so her input was extremely helpful.

My choice of Dan Holloway as a structural editor also served me well. He asked probing questions like, ‘Is that really the first thing you want your readers to know about this character’?

Wearing your editor hat, I assume authenticity is something you comment on?

Roz I do! I’ve developed a nose for authenticity, or rather, its opposite. Sometimes I can comment from my own knowledge – for years I’ve done editing shifts on medical magazines, so I have a wide experience of mental and physical health issues, and also of the professionals who treat them. Also, ghostwriting gave me other surprising life-skills because I had to write convincingly about things I hadn’t ever done. That’s made me an obsessive checker. When I’m editing a manuscript, even if I don’t know the subject, I can usually tell if it has been researched thoroughly. Of course, it’s harder to know if a writer has made a wrong assumption, so there’s no substitute for befriending an actual expert.

What other obstacles did you encounter?

Jane The main problem was that time refused to stand still. While I was writing my book, disasters kept on happening. News broadcasts and front pages of newspapers were dominated by terrorist attacks. Paris was already on my mind, but Nice, Berlin, Manchester… Then in May 2017, the London Bridge attack happened. Would it be insensitive to continue to write about an incident that took place within a real life disaster? Part of me said yes. On the other hand, I saw the aftermath. The cars parked diagonally across city streets, the bouquets of red roses propped up against the bridge. The messages written to loved ones. And the photographs of the victims, all those devastating, beautiful obituaries. I had to make conscious decisions about whether I should let this disaster shape the story I was writing.

Roz That’s a perennial problem – the book that keeps growing in scope. Life keeps adding possibilities. You have to decide when you’ve got enough. Which seems a good place to end!

You can tweet Jane @janedavisauthor , find her website and blog here https://jane-davis.co.uk , find her books here      , connect with her on Facebook here. Smash all the Windows Universal Link is here.

And if that snippet about Ever Rest piqued your interest, you can find out more in my newsletter, including adventures like this:

Interviews

‘Writers are introverts who want to tell you a story but not make eye contact’: discuss. Interview at Jane Davis

The above statement is from John Green, author of The Fault In Our Stars. It’s an interesting jump-off point to discuss some of the paradoxes of the writing temperament – quiet people who are expressive; private people who want to draw you into a deep experience.

Today I’m at Jane Davis’s Virtual Book Club blog, discussing this and a few other matters. Although we also cover the origin story of Not Quite Lost, which many of you already know, we soon get on to plenty of other talk. And Jane is celebrating a big birthday this week, so if you’re quick, you can take advantage of a special offer she’s running on her own books. Step this way. Don’t be shy.

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self-publishing

2 days to get 7-novel box set – the band is about to split

Remember us?

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The band is about to split. Our magnificent seven will soon scatter. The box set containing our seven novels will evaporate at the stroke of midnight BST on Saturday 23 May.

We might even resume our normal colours.

Here’s a post that explains the box set experiment. Here’s one where we were asked just what kind of political statement we thought we were making. And, in case you feel like tackling a similar venture, here’s one where we explain lessons learned.

And here’s what it’s all about:

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And here’s a pretty thingy to watch

So, for the final time, you can get the box set on all ebook platforms here.

And in the meantime, I’m taking a blogging break this weekend, but I’ll be back with The Undercover Soundtrack as usual. See you there.

Book marketing · Interviews · The writing business

How do we label ourselves as writers? Guest spot at Dan Holloway – and the box set is available NOW!

Women-Writing-Women-Box-Set-Cover_finalJPEGsmlForgive the capitals in the title. That’s the problem of being in a group of seven, rather excited writers who’ve been working towards this moment since November. Our ebook collection, Outside The Box: Women Writing Women, went live yesterday. If you pre-ordered it, it will have arrived on your ereader. If pre-orders aren’t your thing, you can grab it right now, because it vanishes on May 24. Oh, and it’s seven full-length novels, so clear a weekend or seven.

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authoright 1We’re getting coverage all over the place, including the UK national press. (This is why the release is such a moment of relief and excitement.) But today I want to highlight a particularly thoughtful, searching interview put together by Dan Holloway. He’s asked tricky questions:

Is this collection a marketing idea, a political statement or both? What are our common threads (aside from the possession of two X chromosomes)? danDo they help us come up with a ‘label’ for our diverse range of books? What should that label be? Do labels in fiction cause problems? What about the position of women writers in literary fiction? And, my own favourite: is it better for writers to be ambitious and fall short, or to succeed on more limited terms?

It’s a good discussion. Do come over.

And once again, this is our ensemble. And we are very excited.

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How to write a book · Interviews

Self-publishing and staying true to yourself – interview at Jane Davis’s blog

janedavisblogjanedavisblog2At school, I wrote science fiction stories because it made my teachers supremely annoyed. That probably set me up well for my attempts to get an agent or a publisher, when I annoyed with stories that bent and mixed genres. And why not, when it was good enough for Atwood, Banks and Ballard? And the magic realists?

Today I’m at the blog of Jane Davis, one of my co-writers in the Outside The Box collection, answering questions about what I write and why, and how self-publishing began for me as a last resort and became the most positive step I’d ever taken. How times change, you might say – but we also discuss  whether self-publishers are truly gaining more legitimacy or whether there is further to go. I think the latter. There are still barriers and indie authors are still treated discourteously.

Did I really use the word ‘discourteously’? I did. Do come over.

Interviews

Bereavement, a bid to exist, a way to control an antisocial persona: why we write

why we write pauline blogWomen-Writing-Women-Box-Set-Cover_finalJPEGsmlFear not, I won’t inflict every post on you that we release for the Women Writing Women campaign, but this is one that celebrates and explores creativity. Pauline Baird Jones invited us to answer the question: why do we write?

Inevitably, this led us all to search for where we started. And here you see something we all have in common – not just the group here but all of us on this journey. Carol Cooper did it to get into the best gigs at college.  Jessica Bell did it because otherwise she felt she’d disappear. Jane Davis did it after a friend died. Kathleen Jones did it when she ran out of stories to read as a child on a remote farm. Orna Ross did it to give an overdramatic teenage personality a safe space to express. Joni Rodgers did it when blood cancer put her into isolation. And me? An overexpressive kid with something to prove, I guess, and too much shyness to be big in real life. Come over to Pauline’s blog and discover the full story.

And if you feel inclined to share, tell me here: why do you write?

 

 

How to write a book · self-publishing

Seven genre-busting novels – introducing Women Writing Women

Women-Writing-Women-Box-Set-Cover_finalJPEGsmlYou remember I posted recently about authors collaborating? Well, I wouldn’t advise you to do anything I wouldn’t try myself.

If you know me – and some of my friends – on Facebook, you might have seen some coy posts about how we’ll be revealing a big secret project.

Well here it is.

Seven writers of quality indie fiction are releasing an ebook collection called Outside the Box: Women Writing Women.
We’ve each of us proved our worth with awards, fellowships, teaching posts and commercial success. We’ve all self-published to keep our hard-earned independence and our artistic identity. Now we are teaming up to create an ebook box set of novels that feature strong, idiosyncratic female protagonists. And it will be available for just a brief period – from February to May 2015.

Power in a group

Now here’s where we can explore the power of the group. We’ve already been interviewed by The Guardian books pages, Books + Publishing (the Australian counterpart of Publisher’s Weekly) and have interest from the arts programmes of BBC Radio 4. If any of us had approached them on our own, we probably wouldn’t have got even a reply. But together?

We hope there’s more to come. Much more. These last few months we’ve been working behind the scenes, making contacts, sending emails. Certainly I’ll have a lot of learning to share about pre-launch campaigns. I am learning loads from these guys. (I should say ‘women’, but you know what I mean.)

So what do we hope to achieve?

To hit some charts, obviously. To reach readers who are hungry for strong literary fiction beyond the bounds of traditional genre tropes.

We also want to prove that fine, original authors are self-publishing as a mark of independence and integrity, and doing work of value and quality.

You might ask: is that still necessary? Does anyone still consider self-publishing to be ‘vanity’ or second rate? They clearly do, because this is one of the issues we’ve been asked about most frequently. And we have all encountered attitudes in the books world that demonstrate we are regarded as inferior. Try joining a professional body, applying for a grant or entering an award, or requesting a review. (Happily, we are already changing minds. Book bloggers who are wary of self-published books have welcomed us.)

Who are we?
Our coalition is:
Me, obviously (more than 4 million books sold as a ghostwriter, creative writing coach for The Guardian, literary author, editor);
Orna Ross, founder of the Alliance of Independent Authors, named one of the 100 Most Influential People in Publishing by The Bookseller;
Joni Rodgers, author/ghostwriter of multiple NYT bestsellers, short-listed for Barnes & Noble Discover Award;
Kathleen Jones, widely published Royal Literary Fund Fellow and frequent BBC contributor;
Jane Davis, winner of the Daily Mail First Novel Award hailed by The Bookseller as “One to Watch”;
Carol Cooper, physician, medical journalist, and winner of the 2013 BMA Book Award;
Jessica Bell, publishing editor of Vine Leaves Literary Journal and author of the bestselling Writing in a Nutshell series.
You’ll also know them all from The Undercover Soundtrack, except for Jane who doesn’t use music in her creative process. (But maybe we can change that!) Find our ‘who are we’ page here. And yes, you can see we dressed up for the occasion.

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How much?
The collection is priced at USD$9.99 GBP7.99 – yes, that’s not throwaway pricing, but at roughly £1.15 per book it’s still a bargain. The box set (or e-anthology, if the word ‘box’ raises your hackles) will be available for just 90 days from February 20, though pre-orders have just opened now. Right this minute.

Out and about
We’ve got a host of blog appearances planned. We’ll be sharing plenty of information about the hows and wherefores, the triumphs and pitfalls. We’ll also be talking about our publishing journeys, our inspirations, our methods. And our work – our unconventional characters and their relationships, our themes and topics like body image culture, abortion, prostitution, euthanasia, domestic abuse, same-sex marriage, bereavement, psychological recovery and rogue healers.

If you have a blog and your readership would be interested in us, we’d love to be mentioned – or interviewed if that’s what you normally do. If you want to tweet about it and like lists of pre-prepared tweets, find them here. And if you post a review, fill in the form on this link and we’ll send you a digital swag bag that includes a free book plus lovely links, delicious downloads and some playful surprises.

Our hopes
If nothing else, we hope to bust some barriers in 2015. We want to prove that indie publishing is a positive choice for writers of quality, to show that writers can make good publishing decisions and lead the creative process. And if you’re happy with traditional publishing, we hope to add more power to your arm, by demonstrating that authors should be included in business and promotion decisions, treated as partners and offered fair deals.

It’s going to be exciting. Check us out at www.womenwritewomen.com.

7 unforgettable books by award-winning #WomenInLiterature. Only $9.99! Avail. Only 90 days! http://goo.gl/D1fyqW #WomenWritingWomen

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How to write a book · Interviews

‘Each morning, there was a chapter to listen to’ – guest post at Jane Davis’s blog on making audiobooks with ACX

rozjaneToday I’m at Jane Davis’s blog, reflecting on the experience of making Lifeform Three and My Memories of a Future Life into Audible books. If you’ve been following my audiobook journey for a while you may find the ‘how-to’ section is familiar material, but there are plenty of more reflective moments – so I hope they’ll encourage and inspire you if you’re considering an audiobook too.

I also want to introduce Jane Davis. I first spotted her when The Guardian newspaper featured our novels in an article about quality indie authors. I tried to drag her onto The Undercover Soundtrack, but alas she was too honest and told me that music hasn’t really featured in her creative process. So I’ll tell you a little more about her here. She secured jane davis1a publishing contract when her debut manuscript won the Daily Mail First Novel Award, but has since gone proudly indie, following up with four other titles that deal with tricky subjects in thoughtfully honed prose. Her titles are delicious and hopefully will give you an appetite for more – I Stopped Time, A Funeral For An Owl, An Unchoreographed Life. There’s more about Jane and her books here.

So do join us at her blog for audiobooks, the inside experience.

blogging · How to write a book

How much time should writers spend blogging and building websites?

bloggingI’ve had a question from Tina L McWilliams: Besides Twitter, LinkedIn, Facebook etc, a website is obviously essential. But what type? Some writers have simple ones, with their books, an author biography and so forth. Others – you and Joanna Penn included – have ‘education’ sites. Which I love, and return to regularly. (Thanks! Ed) So, could you discuss the importance and the time involved with both?

Oh my, do I have websites – here, here, here and of course right here. That’s four web homes. (I’ll explain why later, but first:)

Why have them at all?

If you’ve got Twitter, Facebook, G+, you’re certainly making good connections. But you’re fitting a limited format with little room to customise. You need a place to invite folks to when they want to know more.

Also, you control your website’s destiny. A social medium might disappear – or your crowd might (MySpace, anyone?). But your site is yours.

Quick detour – should your site be self-hosted? I’ve blogged about this here and here, including the importance of your own URL. (I’ll be talking about that later.)

How extensive does the site have to be?

If the site’s raison d’etre is to tell people who you are, you don’t need more than a few static pages – about you, your books, contact details. Perhaps a page of upcoming events if you do a lot of these (I don’t so I use social media for this). And voila: a website.

If you add a blog, you get noticed more. Search engines favour sites that are frequently updated. Human visitors like to see they’re on the blog of a person who regularly shows up, and notices when new folks call. There are a lot of dead, forgotten sites out there, so you need to make your site look alive.

manuscriptyfillerShould you blog about writing and publishing?

Honestly? The ether is choked with sites about writing and publishing.

Here’s a reason not to: being distinctive If you write straightforward posts about ‘show not tell’ you might find it hard to be noticed – and that’s one of our goals, right? So your posts need to be individual. A lot of writers blog about their lessons and mishaps on their writing journey, so you might find it hard to reach further than immediate friends.

Here’s a reason to: getting your material shared If the content is useful or strikes a chord, it’s more likely to be shared. Certainly a lot of people want to learn about writing and publishing. And you might win fans for your gloriously whacky voice (like Chuck Wendig).

But consider this:

Who do you want your content shared with?

Most authors who blog about writing will only reach other writers. That’s fine for me because writing tuition is part of what I do (but it’s not everything – see below). If you’re blogging to help people develop a taste for your fiction? firstYou might be better choosing something else:

  • your issues, if your fiction is issues based
  • your historical period if appropriate
  • other books in your niche
  • host other authors (like Jane Davis), campaign for better recognition for indie authors (like Paul Sean Grieve), start a blog series like David Abrams on The Quivering Pen with My First Time or me with The Undercover Soundtrack.

Blogging to promote your fiction? The dilemma for literary authors

I still haven’t sussed this myself. Partly this is because my kind of fiction doesn’t suggest bloggable ‘topics’. One book might deal with, say, musicians, reincarnation and despair (My Memories of a Future Life). Another might feature repressive regimes and ruined country houses (Lifeform Three).

Even so, those aren’t really my ‘subjects’. I can write the odd guest post about them, but not regular blogs. Ever Rest and my embryonic ideas are different again. My signature, if I have one, is thematic: ideas of the soul and memory, conditions of haunting. I have only realised this as I roam about in Novel 3. I could blog about those themes, but it might discharge my need to explore them in the books.

So subject and issues blogging isn’t going to work for me. But it might be good for you.

Make it regular

Your blog needs to look current. So make blogging a regular appointment. Include a calendar so visitors can see the pattern. A list of previous or popular posts will tempt them to stay longer. The longer people stay on your site, the better.

How frequently should you blog?

As often as you find manageable. Experts say that for SEO significance it should be several times a week, but that might exhaust most of us. And think of it from the reader’s perspective. How much time do you have to read blogs, even the ones you love? Once a week is probably plenty to keep you on the radar.

Which brings me to…  what I do and how much time I spend. 

Why do I have so many sites? 

It was an accident, but it seems to work. Each site has a distinct purpose, and they’re all connected to one hub and to each other.

Nail Your Novel

This one you’re reading is my original site. More here about how it started, where you can also see charming screenshots of how my blogs looked in 2011 (eek!).

Post frequency: I put up a writing/publishing post once a week plus a trailer for The Undercover Soundtrack. Plus signposts if I’ve got a guest spot or devilishly exciting news like a launch. Overall, at least 2 posts a week.

Time taken: I can’t just slap a post out. I spend at least 5 hours of cogitating, checking examples to make sure I’m not making idiotic assumptions, finding pics. You don’t have to spend as long if that’s not your style. Later there are comments to answer, shares to acknowledge and other networking to do. Every few months I might tweak the sidebar icons, so that’s another occasional hour or two. I reckon my blog swallows a full day a week – at least. (Is that shocking?)

ucovwhatMy Memories of a Future Life and The Undercover Soundtrack

Post frequency: twice a week. One trailer to introduce my guest, written by me. One Soundtrack post. Although I don’t write these, they take time behind the scenes. I book guests well in advance (as you’ll know if you’ve featured!). When posts come in, I read them, write back with praise (of course!) and quite often ask for tweaks if I think this would make them fit the format better.

Time taken: about 2 hours per week, depending on resubmissions.

How it started: I’d built a blog for writers, but it wasn’t designed for introducing my fiction. When I launched my novel, I worked out a separate profile-building strategy and wrote this post full of bold plans. I reread it just now and added updates for what lasted and what proved daft or impossible to sustain. Mostly the latter. You might find it amusing.

Another reason to have a separate site was to claim the URL. There are several reasons:

  • Easier for readers to find in a Google search
  • A handy and sensible URL to put on business cards
  • Allowed me to create a separate site with artwork in the novel’s livery (if I went self-hosted again I could have done this without making a separate site, but that would have been too disruptive)
  • I can transfer it if I want

Roz Morris, author

I got this by accident. I broke the original Nail Your Novel site, so tried WordPress hosting. I found I’d been given a blog called RozMorris, which sat idle before I realised it even existed. Then I decided to use it as a hub for the others.

Time taken: a few hours to set up introductory pages. I’ve added other material gradually as I write it for other purposes – perhaps 20-30 minutes at a time.

Updating when a new book launches I set aside a few hours to add a new page, update pics and the main header, then all the versions of it on my newsletter head, FB page, blog head and sidebar, G+, Twitter biography… I’ve got a master list in my production schedule so I don’t miss anything.

Lifeform Three

This is a separatelfsite site with its own URL, knitted into the others.

Time taken: like the main aucovuthor site above.

So many sites!

I did warn you. If I was starting now, I’d have one blog and one author site for everything else. But The Undercover Soundtrack became its own entity, and I couldn’t graft Lifeform Three on without breaking it. I also couldn’t leave Lifeform Three as a poor cousin with no presence of its own.

 

blogshotSo my web-web is like a house that’s been extended and extended as times change and the family grows. I don’t doubt it looks messy to purists, and especially when explained here. I’m anticipating comments of horror. However, I don’t think readers mind if the navigation is clear. I doubt they notice the different URLs. But they would certainly baulk if they had to learn a different visual grammar each time. Even though the artwork on each site is different, it follows the same core design so they find what they want quickly.

And yes, apologies. This post is a tad late. Because sometimes life gets in the way of blogging.

Thanks for the blogging pic, Mike Licht of Notions Capital.com 

 

guardNEWS I’m thrilled to announce I’m teaching a Guardian Masterclass in advanced self-editing techniques for fiction writers. Of course, London might not be a manageable distance for you, but if it is, here’s where to find out more. And … psst … it’s one of the many good things that have happened because once upon a time, I started a blog.

Do you have a blog, a website or both? How much time do you spend on them? Do you want to suggest a way for me to streamline mine? Tell me in the comments!